About Salesforce Marketing Cloud
Salesforce Marketing Cloud is the world's #1 digital marketing platform.
Litmus has been essential to optimizing our entire email workflow. We are able to test emails—including those with dynamic content—as we build in Salesforce Marketing Cloud. We automate email testing to catch and fix any issues that could result in a poor subscriber experience, collaborate on review and approvals faster and easier than ever, and gain all of the insights we need to truly understand how our campaigns perform.
Salesforce Marketing Cloud and Litmus
Combine the power of Litmus and Salesforce Marketing Cloud to create more effective emails, faster.
Instantly preview emails—including dynamic content—without leaving Salesforce Marketing Cloud
Every email can render differently based on subscriber preferences—up to 300,000 variations per send. That’s why testing every version, including personalized content, is essential. With Litmus Email Previews integrated directly into Salesforce Marketing Cloud, you can preview your emails across 100+ email clients and devices in an instant—without ever leaving your workflow. Catch and fix costly rendering issues before you hit send.
“With the Litmus Salesforce Marketing Cloud integration, we’ve cut our email QA time by over 50%, giving us time to focus our efforts on segmentation and other strategic campaign development opportunities.”
Adam MacDonald, Director of Campaign Management, DEG, Linked by Isobar
Test and personalize emails for the best subscriber experience
Your emails don’t just need to look good—they need to perform. Litmus Extension, a Chrome browser extension, lets you test your emails—including dynamic, personalized content—across 100+ email clients and devices automatically. Plus, it helps you optimize key elements like subject lines, loading speed, and image blocking. Need quick access to personalized content? Litmus Extension connects seamlessly, so you don’t have to waste time switching between tools.
Build better emails, faster
Empower your team to create high-performing emails with Litmus Builder. Whether coding in the Code Editor or using the Visual Editor, you can easily collaborate while ensuring everyone is working with the latest version inside Salesforce Marketing Cloud. And with Litmus ESP Sync, your email updates in just a few clicks—no more copying and pasting code.
Get comprehensive email insights—without the manual work
Understanding what works (and what doesn’t) is key to optimizing your email strategy. The Litmus Integrated Insights Report and Digest automatically combines core email metrics from Salesforce Marketing Cloud with unique subscriber engagement insights—so you get actionable data without the hassle of manual analysis.
Availability
A Litmus Enterprise plan is required for all Salesforce Marketing Cloud integrations.
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